Writing
Learning to write (better)
Writing is something we do every day, in all sorts of forms: emails, letters, press releases, memos, blogs, tweets, articles (some of them technical), announcements… and that goes for businesses, NGOs, governments and individuals too. While society may be saturated with visual messages, effective and targeted writing remains an art form. Indeed, we’re besieged by an excess of information.
Good writing is always about finding the right tone, reflecting on the right messages, and doing so in a way that’s as brief and as powerful as possible.
Frank Van Oss has worked in communication for decades and is adept at sharpening any kind of message. He provides advice on writing high-quality texts, with an eye on overall strategy, and teaches a course using exercises based on his clients’ reality.
Before training begins, participants submit their own texts, or texts they want to work on. Or they might be assigned a specific text to write. All the material is projected onto a screen and the trainer talks participants through it, indicates where there are problems and invites them to propose their own solutions. This is how you really learn: a course with lasting results.
Mediatraining
Frank Van Oss invariably determines content as the basis of his professional media training. From the outset, nature and scope of the message are identified as paramount; the form of communication will be determined later.
Public Speaking
Frank Van Oss is an experienced professional; he has trained politicians, business executives and high-ranking civil servants in the art of public speaking.
Public Debate
Frank Van Oss supported many a politician in their preparations for the great public debates.
Crisis Communication
Frank Van Oss has effectively and successfully stood by politicians and business executives and their companies in crises of various nature.